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Sunday, 3 July 2011

Review: Broncho

Broncho (pronounced BRON-CHO) is the by-product of Ryan Lindsey's solo career. One day an opportunity presented itself to Ryan to score songs for a film project about a fictional punk band. Seizing the opportunity, Ryan enlisted the musical services of Johnathon Ford (Unwed Sailor, Native Lights), Ben King (Refund Division, The Hero Factor) and Nathan Price (Refund Division, Vandevander). Once the band lineup was set, the band began writing and recording music for this "shot in the dark" scoring opportunity.
After a few rehearsals, the band recorded their debut album "Can't Get Past The Lips" at the legendary Church Studios, home to Leon Russell, Shelter Records and Dwight Twilley. Painstaking time went into every minute detail, regarding the sound they wanted. The result is a blistering flurry of 10 songs that last a little more than 20 minutes.
The best way to adequately describe this record would be "70's punk" (Ramones, MC5) vs. "80's jangle rock" (early-R.E.M., The Replacements). They take the best of both decades and put their own stamp on it. Sparse production with retro sounds that harken back to the days when music was really pushing the boundaries of creativity.
Highlights include the jangle fuzz guitar and bass parts on "Pick A Fight", the Devo-esque drum sounds on "Insert Coin" and the anthemic guitar intro on "Try Me Out Sometime." This record could very well be a great resource for advertising agencies looking for interesting music to hawk different products or launch new campaigns. This could very well be in the same conversation of bands such as Dum Dum Girls, Pomplamoose or The Black Keys.
The songs are short, the instrumentation is hip and the vocals are catchy. The sophistication lies in the fact that the band and producer went to painstaking lengths to recreate the sound from the original pioneers of that era. Careful selection of the right microphones, guitars and effects combined with the producers keen ear, signify why this album is a real gem.
The final piece to the Broncho puzzle is copious amounts of touring and finding the right people to take a chance with proper ad placements.
R.I.Y.L. (Recommended If You Like):
Iggy Pop & The Stooges, The Replacements, Ramones, "Chronic Town"-era R.E.M.
Gems (Favorite Songs):
"I Don't Want To Be Social", "Blown Fuse", "Pick A Fight"

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